Devery Prince
Agency Owner - Personal Financial Representative
Devery Prince
Agency Owner
Devery has led the Agency in Anchorage since founding it in December 1995 — thirty years of building a team, a culture, and a customer base that trusts this office the way you'd trust family. Today
Devery Prince
Agency Owner
Devery has led the Agency in Anchorage since founding it in December 1995 — thirty years of building a team, a culture, and a customer base that trusts this office the way you'd trust family. Today the agency serves nearly 9,000 customers across Alaska, and customers stick around: retention runs near 9 out of 10 every year, even as the agency has grown into one of the fastest-expanding in the country. Along the way, Devery and his leadership team spent close to a decade collecting Alaska Agency of the Year honors — recognition he's quick to point out matters less than the reason they kept earning it.
Devery grew up in Soldotna on Alaska's Kenai Peninsula. He met his wife, Dianne, there, and the two moved to Anchorage in 1985. When the economy took a downturn a couple of years later, they headed to Texas A&M University for college, returning to Alaska each summer before graduating and coming home to Anchorage for good in 1991. Dianne now serves as the agency's bookkeeper, and the two have built both a business and a family together — two grown children, and a household that still feels like a typical Alaskan one: active, outdoors-oriented, and always finding a reason to get outside.
The Prince family lives in south Anchorage, right next to the Far North Bicentennial Park trail system, which they use daily for hiking, biking, and running. Summers often mean time at their recreational property on Nancy Lake in Willow, and Devery's a dedicated golfer whenever the Alaska weather cooperates.
Devery's approach to business has always been simple: hold the standard, reward the people who meet it, and never apologize for expecting excellence. High standards, real rewards, no apologies — that's not just a tagline here, it's how the agency operates every day.
Agency Owner
Devery has led the Agency in Anchorage since founding it in December 1995 — thirty years of building a team, a culture, and a customer base that trusts this office the way you'd trust family. Today the agency serves nearly 9,000 customers across Alaska, and customers stick around: retention runs near 9 out of 10 every year, even as the agency has grown into one of the fastest-expanding in the country. Along the way, Devery and his leadership team spent close to a decade collecting Alaska Agency of the Year honors — recognition he's quick to point out matters less than the reason they kept earning it.
Devery grew up in Soldotna on Alaska's Kenai Peninsula. He met his wife, Dianne, there, and the two moved to Anchorage in 1985. When the economy took a downturn a couple of years later, they headed to Texas A&M University for college, returning to Alaska each summer before graduating and coming home to Anchorage for good in 1991. Dianne now serves as the agency's bookkeeper, and the two have built both a business and a family together — two grown children, and a household that still feels like a typical Alaskan one: active, outdoors-oriented, and always finding a reason to get outside.
The Prince family lives in south Anchorage, right next to the Far North Bicentennial Park trail system, which they use daily for hiking, biking, and running. Summers often mean time at their recreational property on Nancy Lake in Willow, and Devery's a dedicated golfer whenever the Alaska weather cooperates.
Devery's approach to business has always been simple: hold the standard, reward the people who meet it, and never apologize for expecting excellence. High standards, real rewards, no apologies — that's not just a tagline here, it's how the agency operates every day.
